Tier 3 · Modern premium
“Something special, without paying for a heritage name.”
The modern premium jewellers combine Hatton Garden’s craft knowledge with modern tools: CAD design, ring builders, and certified diamond databases. You get a ring designed around you, with a person guiding you from idea to finished piece.
This is where you pay for the ring and the service, not a heritage name. For most buyers who want something special, this is the sweet spot.
Design and guidance. Bespoke design, excellent diamonds, strong online tools, and high-touch service, whether you start in a workshop or in a ring builder.
You want something designed around you, with a person guiding you, and you’d rather pay for the ring than for the name.
Our reviews
Online-first with a Hatton Garden consultation suite. Ring builder with 1,000,000+ GIA and IGI certified diamonds, upfront pricing, and the widest lab-grown selection on the street. You design online, then confirm in person.
Walk-in showroom with an on-site workshop. Hands-on consultations, try rings on, and watch craftspeople at work. Strong bespoke service — they design and make in-house.
Antique and vintage specialist. Every piece is original — Art Deco, Edwardian, Victorian. If you want a ring with genuine history, not a reproduction, Berganza is the reference point on Hatton Garden.
Online-first bespoke jeweller with a Covent Garden showroom and its own Holborn workshop. You work with a designer remotely or in person to create a fully custom ring, natural or lab-grown. Good if you have a specific vision and want it brought to life.
Second-generation family business established in 1948. Specialises in bespoke engagement rings and loose gemstones. First-floor showroom on Greville Street — knowledgeable staff, no rush, appointment recommended.
What to expect
You sit down with a designer, in person or online. Bring photos, the price range you have in mind, and the specs you’ve researched. You’ll talk shape, metal, setting, and stone.
The jeweller draws your ring as a 3D CAD model. You can change proportions and details before anything is made. Some show you a wax or resin model too.
You pick a certified stone (GIA or IGI) to your specs. Online-first jewellers let you filter large databases. Workshop jewellers source stones for you to compare.
The ring is made in a workshop, often on Hatton Garden. Expect about 4-8 weeks from sign-off to collection. Plan around your proposal date.
The bigger picture
A higher tier doesn't mean a better diamond. It means more of your money goes to the name and the experience around the ring.
Tier 1 of 5
“The name and the rarity are the point.”
The name and the rarity.
Bond Street & Mayfair boutiques
On Hatton Garden, bespoke starts from about £1,600 (Queensmith’s published starting price, September 2026). The centre diamond drives most of the final price. A 1ct natural stone costs far more than a 0.5ct or a lab-grown equivalent.
Not necessarily. At modern premium jewellers the design work is usually built into the price, so a bespoke ring can cost about the same as a similar ring from a collection. What costs more is the stone you choose, not the fact it’s bespoke.
About 4-8 weeks from signing off the design to collection. Allow extra time for the consultation and choosing a diamond, and build in a buffer before your proposal date.